Princess Yachts

Founded in 1965, Princess Yachts designs and builds every yacht at its facilities in Plymouth, England. This uncompromising approach defines the brand’s global positioning: Distinction in Detail, a philosophy that underpins everything from the work of its master craftspeople to its visual identity. As a designer on the Princess account for over two years, I worked across numerous brand touchpoints, from print advertising and brochures to digital invitations and event graphics. Every piece was approached with the same attention to detail, ensuring the work always reflected the precision and distinction at the heart of the brand.